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Home/Blog/Apple's Hush-Hush: The AirPods Rumour You Need to Know About
31 Aug 2023 · 3 minutes read
· by Patrycja Kobierecka

Apple's Hush-Hush: The AirPods Rumour You Need to Know About

What's Next for Apple's AirPods?

The Whispers in the Air(Pods): Apple's Untold Plans for 2023

Apple has created a buzz with the announcement of its exclusive event on 12th September 2023. The tech community is particularly excited about the next iterations of the iPhone—iPhone 15, iPhone 15 Plus, iPhone 15 Pro, and iPhone 15 Pro Max. Also highly anticipated are the Apple Watch Series 9 and the next generation of the Apple Watch Ultra. But the rumour that has everyone's ear? The possibility of new updates to the AirPods line.

Wonderlust - 12th September 2023

Wonderlust - Apple’s Legacy of Innovation

When it comes to reshaping industries, Apple’s legacy is unparalleled. From revolutionising the personal computer market with the Macintosh in 1984 to changing the way we listen to music with the iPod in 2001, Apple has consistently set new paradigms. But perhaps, nowhere has this been more evident than in its AirPods range. While wireless headphones were not a new concept, the first-generation AirPods changed the landscape dramatically. They made truly wireless audio both trendy and accessible, much like how the original iPhone revolutionised mobile telecommunication. Given this history of disruptive innovation, the upcoming changes to AirPods could well set a new industry standard, and it's this legacy that keeps us all on tenterhooks as the next unveiling approaches.

AirPods Max

Before diving into the rumours, let’s take a look at Apple's trajectory in the realm of wireless audio:

  • September 2016: 1st-gen AirPods (released in December 2016)
  • March 2019: 2nd-gen AirPods
  • October 2019: 1st-gen AirPods Pro
  • December 2020: 1st-gen AirPods Max
  • October 2021: 3rd-gen AirPods
  • September 2022: 2nd-gen AirPods Pro

Whispers and Wonders: The AirPods Rumour Mill

Earlier this year, speculation arose that Apple might be planning a significant shift for AirPods Max: a USB-C connection. While Apple fans are largely optimistic about this rumour, there's no guarantee that this change will manifest in the September event. Nevertheless, experts seem confident that the transition to USB-C would be smooth and might even bring new battery life improvements.

AirPods Lite: A Bargain or Just a Myth?

The most tantalising rumour, however, is the introduction of AirPods Lite—a cheaper, more accessible version of AirPods, possibly priced at only $99! Analysts like Jeff Pu and Ming-Chi Kuo have hinted that Apple might halt updates to standard AirPods and introduce AirPods Lite as a substitute. But hold your horses; the launch might not be until the second quarter of 2024 or 2025.

What’s Next: Projections for the Upcoming Announcement

Display of Apple Watches
AirPods Pro outside
Display of headphones
AirPods Pro inside

Given Apple's track record and the recent rumours about updates to the iPhone 15 models featuring USB-C ports, it's reasonable to expect similar changes for AirPods. This would align both product lines under a unified charging standard. There are also additional features that Apple could introduce:

  1. Lossless audio - With Bluetooth limitations, this might be challenging, but not impossible.
  2. Temperature Sensor - Given the ear canal's accuracy for temperature measurements, this could be a ground-breaking addition.
  3. Hearing Data - An innovation aimed at health-conscious users.

Conclusion: The Uncertainty Continues

As 12th September approaches, the rumours continue to circulate. Whether they pertain to the standard AirPods or the AirPods Pro remains uncertain. However, one thing is clear: Apple's upcoming event will bring surprises, and we can't wait to hear what's next.

Published 31 Aug 2023 by Patrycja Kobierecka
Patrycja Kobierecka
E-commerce Associate

Marketing & content creation has been Patrycja's passion for ages! To keep our readers updated she keeps following all Apple news and trends in the industry.

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