In previous years, Apple has held around three to four events including the renowned Worldwide Developers Conference (WWDC), which is due to be taking place at the San Jose Convention Center in California. Due to COVID-19, Apple events in 2020 and 2021 were held virtually, but this made no less of an impact in providing the necessary publicity around the continuing evolution of Apple.

Each Apple event taking place announces new products and software releases across Apple’s Range. Typically, Apple events have been scheduled to take place following this timeframe:

• March/April: usually includes iPads
• June: WWDC for software and hardware releases
• September: iPhones and Apple Watches
• Possibly October: iPads and iMacs

Spring Event  -  Predicted date: March 8th 

The spring time Apple event has normally taken place between the months of March and April – with the exception of no event occurring in 2020. However, based on Mark Gurman’s report in Bloomsberg, many rumours have speculated Tuesday 8th March to be the date to look out for. We are expecting Apple’s Spring event to take place in-person at the Steve Jobs Theatre in Cupertino, California.

 We have seen Apple release various innovative products at the sprint events such the new iPad range in March 2020 and the evolution to M1-enabled iPad Pros in 2021. With the exponential growth and usage of iPads, it’s reasonable to believe this trend will continue, with a possible redesigning of the 11-inch models alongside MagSafe supported versions.

Worldwide Developers Conference (WWDC) Event  - Predicted date: June 6th 

The WWDC event has usually been scheduled as a week-long, in-person conference in the first week of June holding roughly 200 sessions for developers. Unfortunately, due to the ongoing COVID-19 pandemic, this was moved to an all-digital format. Rumours have been circulating whether Apple will hold the conference in-person as many in the community loved the inclusiveness of being able to access these sessions virtually. With that, we could possibly expect a hybrid format conference with some pre-recorded keynotes alongside in-person sessions.

Undoubtedly, we expect to hear about new updates in Apple’s operating systems across their range of products. Apple have stated in their press release on February 8th that businesses will be able to accept contactless payments through a “Tap to pay” feature which could be part of this new iOS update. Hardware feature updates to the Mac Pro processing systems could also be expected.

Apple have been working on AR/VR headsets which could translate to the possibility of realityOS becoming a thing for the near future. However, we would likely hear more about this in 2023.  

iPhone Event - Predicted date: September 14th

Apple September events have seen a release of an iPhone for the past decade, therefore we have no doubt that this year will be no different with a release of an iPhone 14 model. Possible additions to the Apple Watch range are in the woodworks but this has yet to be confirmed. 

October Event - Predicted date: September 14th                                                                                     

October Events for Apple are more sporadic and usually focus on Macs and iPads. A possibility that the launch of the M2 chip could be anticipated to add to the M-series chips as it would be close to the two year anniversary of the first M1 chip release.

Apple Events typically have a start time of 10am in California, which is 6pm UK time.

 Find out more on rumoured Apple products to be released in 2022 in our previous blog post here